Joe Khoei July 18, 2016 Google Ads, Business Value, Internet Advertising, X-Vault™ Top AdWords Checklist for PPC Account Managers - ORCA™ Joe Khoei July 18, 2016 Google Ads, Business Value, Internet Advertising, X-Vault™ ORCA - the definitive checklist for serious AdWords PPC account managers, helps facilitate the ongoing optimization process to keep advertisers' accounts healthy and profitable in the present and future.
June 20, 2016 Google Ads, Internet Advertising Negative Keywords Tutorial: Learn How to Add Negative Keywords in AdWords June 20, 2016 Google Ads, Internet Advertising Negative keywords are an exclusionary keyword targeting option that keeps an ad from showing for specific searches.